OUR STRATEGY

The Triad is a very global place.
It has a long history of creating innovative products and services that are known all over the world - from the 1890s when the Cone brothers produced denim and Lunsford Richardson invented Vicks VapoRub, to today when we are home to world class companies like Honda Aircraft, VF Corporation, Syngenta, HAECO, Volvo, The Center for Creative Leadership and many other globally engaged organizations.
Our public and private universities attract a growing number of international students and faculty from more than 80 countries and send students all over the world. Our community is home to a vibrant immigrant population - a significant contributor to our economic vitality.
The Global Opportunities Center builds on this global history, existing strengths, and abundant human and physical resources. It provides a single source platform for connections, bringing together dispersed assets for a bigger bang than would be possible working in silos. Through high-value initiatives and ready access to resources and information, anyone pursuing new global careers and business opportunities can connect with needed expertise, programs and resources.
- The GO Center functions as a resource for business support services for global market expansion of local organizations.
- The GO Center is a platform for global experiential learning opportunities.
- The GO Center is a connecting hub for international student and business recruitment.

By converging the Triad’s existing assets – strong global history, network of globally-focused organizations, leading foreign direct investment and export GDP, thousands of students with an international background and diverse immigrant communities – the GO Center stimulates global entrepreneurship to grow jobs and expand opportunities for global commerce in Greensboro and beyond.
The GO Center drives economic growth outcomes in the Greensboro and Triad area by:
- Increasing awareness of export resources and opportunities for Triad firms
- Increasing traded job opportunities for Triad students and firms
- Increasing internship opportunities for Triad students with international experience
- Increasing number of international students studying in Triad educational institutions
- Increasing number of opportunities for Triad students to gain international experience
- Increasing number of connections between international firms and the Triad
- Increasing number of students and firms participating in GO Center programs